Culture

How We Finally Killed the Woke Era

At one point, the so-called "woke" movement might have been fueled by good intentions—protecting marginalized communities, fighting genuine injustices, and giving a voice to the voiceless. But somewhere along the way, the movement became a parody of itself.

By Carmen Schober7 min read
Pexels/lil artsy

What began as a noble movement with the promise of justice and equality quickly spiraled into a culture of virtue signaling, censorship, and paranoia. At its inception, wokeness was supposedly about defending the underdog and standing up for the marginalized—a cause that most Americans could get behind.

But as the movement gained traction, it revealed itself as a hypersensitive game of ideological purity, ultimately protecting the most fringe elements of society while alienating everyone else.

For many, Barack Obama embodied the early promises of the woke era. His election was hailed as a new dawn of hope, progress, and, most importantly, CHANGE. Remember those posters splashed with bright reds and blues? The media, Hollywood elites, academics, and college campuses swooned over him, elevating him to an almost messianic status. Yet, beneath the polished exterior and well-curated charm, a more insidious agenda simmered.

Obama’s presidency, with its slick PR machine, fostered a vibe of effortless cool. But as time went on, it became clear that beneath the charisma was a ruthless drive to silence dissent. His administration weaponized government agencies like the IRS to target conservative groups and used the Justice Department to intimidate political enemies. What started as a vision of inclusivity and progress turned into a relentless campaign to crush any opposition, all while masking it under the guise of compassion and equality.

The First Major Blow: Trump’s Election In 2016

Then came 2016—a Rocky-style gut punch to the establishment. Donald Trump’s victory was a shocking wake-up call that revealed the depth of discontent simmering across America. For years, ordinary Americans had watched as their concerns were dismissed, their values mocked, and their livelihoods threatened. The elites who fawned over Obama couldn’t comprehend how anyone could reject their carefully curated vision of "progress." How could the heartland not embrace their obsession with microaggressions, their glamorization of fringe ideologies, or their endless virtue signaling?

Trump’s election was a defiant slap in the face, a rejection of the woke orthodoxy that had begun to seep into every facet of American life. But instead of introspection, the woke movement doubled down. Anyone who supported Trump—or even dared to question the narrative—was branded a racist, a sexist, a bigot. The reaction was unhinged: riots, violent protests, drag queen story hours for children, men taking over women’s sports, and Pride parades featuring acts that once would have been considered obscene.

The Escalation: From Ridiculous To Dangerous

As more Americans pushed back against woke ideology, the louder and more aggressive its proponents became. The calls for inclusivity quickly morphed into demands for absolute ideological conformity. Question open borders, gender mandates, or drag performances for toddlers, and you were labeled a bigot. The woke crowd couldn’t handle dissent, so they leaned on cancellation, slander, and outright bullying to silence anyone who didn’t fall in line.

One of the hallmarks of the woke era was the obsession with “safe spaces.” What began as a reasonable idea to protect vulnerable individuals quickly spiraled into a crusade to shield fragile egos from any form of intellectual discomfort. Universities transformed into echo chambers where dissenting opinions were not just unwelcome—they were violently rejected. Speakers were canceled, professors were fired, and students were expelled for expressing ideas that didn’t fit the narrative.

Now we see the push for “safe spaces” was never really about protection—it was about control. It was about silencing dissent, erasing nuance, and forcing society into compliance with a narrow, ever-changing set of rules that left no room for individuality, freedom, or even common sense.

This hypersensitivity seeped into every aspect of American life. Business owners felt the pain of ridiculous mandates and rising crime. Parents were pressured into affirming every whim of their children, including radical, baseless notions about gender. In some cases, those who refused to indulge a child’s belief in being the opposite sex risked losing custody. In another absurd twist, schools even entertained installing litter boxes for students identifying as cats. Yes, we reached a point where janitors were expected to clean up after children who insisted they were animals. And they really tried to say we're the "weird" ones.

The Devastating Consequences Of 2020

The woke agenda managed to make it back into the White House in 2020 with Joe Biden, which may have been a blessing in disguise as his disastrous administration put the failures of the ideology on full display once again. Aside from their horrendous overhaul of Title IX, one of the most glaring failures of the woke movement has been the rise in crime and homelessness in Democrat-run cities. In the name of compassion, these cities implemented policies that backfired spectacularly, turning vibrant urban centers into crime-ridden nightmares.

Take San Francisco, for instance. What was once one of America's most desirable cities has become synonymous with open-air drug markets, homeless encampments, and rampant crime. The city's "soft-on-crime" policies—like refusing to prosecute theft under $950—created a culture where criminals act with impunity. Stores are looted in broad daylight, residents are accosted on their morning commutes, and tourists are warned to stay away. San Francisco’s downtown area has become a ghost town, with major retailers like Nordstrom and Walgreens closing stores due to skyrocketing theft and violence.

Los Angeles, too, has become a case study of how the woke approach to crime and homelessness has failed. The city’s leaders embraced “defund the police” rhetoric, slashed law enforcement budgets, and implemented lax sentencing laws. The result? Homeless encampments have sprawled across the city, taking over public parks, beaches, and sidewalks. Violent crime has surged, and residents report feeling unsafe in their own neighborhoods.

And it’s not just about crime in the streets. Mass immigration has also played a significant role in exacerbating these issues. With the Biden administration’s loose border policies, America has seen an influx of migrants that has strained public services, and in many cases, these new arrivals are left vulnerable, adding to the already dire homelessness crisis in places like New York and Chicago.

The Slow Death Of DEI

Another hallmark of the woke era was the corporate and institutional obsession with Diversity, Equity, and Inclusion (DEI). In theory, DEI initiatives were supposed to level the playing field, ensuring that everyone had equal opportunities. But in practice, they became tools for enforcing ideological conformity. Corporations and universities rushed to implement DEI programs that often relied on divisive rhetoric, focusing on differences rather than fostering true inclusivity.

Employees were sent to cringe mandatory training sessions where they were told to check their “privilege” and confront their “unconscious biases." Hiring practices shifted from seeking the most qualified candidates to fulfilling diversity quotas. In some cases, this led to highly skilled individuals being overlooked simply because they didn’t check the right demographic boxes. The result? A workforce that feels more divided than ever, as people are reduced to labels rather than valued for their skills and character.

Perhaps the most damaging aspect of DEI was how it infiltrated education. Universities, in an effort to appear progressive, lowered admissions standards, not to help genuinely underrepresented students succeed, but to boost their diversity metrics. This focus on identity over ability has led to a decline in academic rigor and, ironically, hurt the very communities it claimed to help by setting students up for failure in environments where they aren’t properly supported.

Harris Was The Nail In The Coffin

Ironically, Kamala Harris’s failed presidential campaign crystallized why this ideology has finally worn out its welcome. From her bizarre support of taxpayer-funded gender surgeries for illegal immigrant inmates to gangs taking over apartment buildings, it was the kind of dystopian reality that feels like a parody but was, for a moment, our lived reality.

Her campaign embodied the most disorienting aspects of woke culture. There was this weird obsession with protecting access to porn at all costs, the fetishization of all things trans, and women dressing up as characters from The Handmaid’s Tale while living in cushy Texas mansions and chauffeuring their kids in SUVs.

You’ve got liberals screaming that “democracy is dying” one minute, then trying to convince us they’re feeling the "joy” the next, while Megan Thee Stallion twerks for the camera. That constant push of fear-based messaging—“Democracy is dying!” “The earth has ten years left!” “Your neighbor is a Nazi!”—was paired with a desperate attempt to convince people that everything was optimistic and joyful. It was like a bad fever dream, where nothing really made sense.

Americans saw through the charade, and it only accelerated the death of the woke era. And the problem wasn’t just the messaging—it was the feeling. It was this mix of paranoia (“Hitler is literally around the corner!”) and this fake trendy weirdness (“Tim Walz is so brat!") that felt completely unhinged.

The woke crowd tried to scream “joy” from the rooftops, but you could see the anxiety and fear behind the hashtags. They wanted us to believe in their version of reality, but most Americans just looked on with disgust.

Gen Z's Revolt

Similarly, the Left has waged a cultural gender war that was supposed to push women further into the arms of the Democratic Party, but something surprising happened: Gen Z women shifted 11 points to the right. The narrative that women would align with woke ideologies was upended, largely due to the radical excesses of trans activism and the left’s elevation of fringe figures like Dylan Mulvaney. Instead of drawing young women closer, these moves pushed many away—straight into the arms of Trump.

The trend shouldn’t be that surprising, especially if you’ve been paying attention to TikTok. From the rise of the “old money” aesthetic and modest fashion to the resurgence of traditional values and the demand for Victoria’s Secret to return to its original model standards, young women are clearly hungry for a return to beauty, elegance, and timeless values. There’s been a noticeable embrace of Americana, with Greek life openly supporting Trump and hot girls confidently wearing MAGA hats. On the other side? Those clinging to the woke agenda tended to align themselves with more radical and fringe elements, celebrating chaos and dysfunction over fun and attractiveness.

And this likely isn’t just a superficial trend—it’s a powerful cultural shift. Women, more than men, buy into social trends, and they’re naturally drawn to the aspirational. When you have beautiful, successful women proudly supporting conservative ideals, it sends a message that’s hard to ignore. The left, in contrast, has increasingly aligned itself with figures who, frankly, don’t inspire admiration—often promoting an image of victimhood and bitterness rather than empowerment.

Ultimately, the left’s failure to recognize the importance of aesthetics and social influence has cost them dearly. Gen Z women are turning their backs on woke culture, rejecting the ugliness and chaos it promotes, and are instead embracing a worldview that values strength, beauty, and confidence. The woke era is over, and the culture is being reclaimed—one TikTok trend at a time.

Elon Musk’s Bittersweet Victory

Elon Musk’s role in dismantling the woke era wasn’t just about free speech or cultural reform—it was deeply personal. Musk, a man who has revolutionized multiple industries, found himself fighting a battle closer to home. His own son, caught up in radical gender ideology, became estranged from him—a painful experience Musk has spoken about publicly. He revealed that this ideology destroyed his relationship with his child, driving a wedge between father and son.

Musk’s decision to buy X was more than just a business move; it was a mission to protect free speech and push back against the ideological conformity that had taken over social media. He poured billions of dollars into reclaiming a platform that had become notorious for silencing dissent. For Musk, the fight against wokeness isn’t just about culture—it’s about preserving families, free thought, and the right to question harmful ideologies.

His victory, however, is bittersweet. In reclaiming public spaces for open dialogue, he is fighting for a future where families won’t have to suffer the pain he experienced. Musk’s battle is a reminder that the culture wars aren’t just abstract—they’re deeply personal. For him, it’s about ensuring no other parent loses a child to ideological indoctrination.

"Protecting the Marginalized" Or Defending The Absurd?

The woke movement began with a noble goal: to protect the marginalized. But how can anyone really take them seriously when "progressive" leaders installed policies that allowed infants who survived failed abortions to be left to die? The cognitive dissonance just became too strong for the average American.

Truly, if there’s one thing that truly marked the decline of the woke era, it was its embrace of everything perverse, grotesque, and unhealthy—all in the name of "inclusivity" or "freedom." Instead of celebrating beauty, health, and strength, the woke movement leaned into the bizarre, the inhumane, and the dysfunctional.

The push to normalize obesity under the guise of “body positivity” went from encouraging self-acceptance to outright rejecting the value of health. Magazines like Cosmopolitan declared that being dangerously overweight was “healthy,” demonizing anyone who promoted fitness or wellness. The message was clear: any pursuit of health was now fatphobic.

Pride parades have turned into spectacles of hypersexuality, public nudity, and kink displays, alienating even long-time LGBTQ+ allies.

Art, fashion, and media glorified ugliness for the sake of being “different.” Runways showcased models in grotesque outfits, while films and TV shows embraced nihilism, celebrating broken characters as heroes. In rejecting beauty and goodness, the cultural gatekeepers decided that the grotesque and the twisted were more valuable.

The Death Of Legacy Media And The Hollywood Elite

At this point, the American public has grown tired of the predictable narratives from legacy media and Hollywood celebrities. The days when people eagerly awaited what The New York Times or a late-night comedian had to say are over. They’ve become stale, self-righteous, and out of touch with the everyday concerns of Americans.

Hollywood’s sermons on climate change, equality, or the latest woke cause ring hollow when delivered from private jets and gated mansions. The woke elite lost their audience not because their messages were too progressive, but because they were transparently self-serving and hypocritical.

To sum up the current vibe: “That’s so 2008, you’re 2000 and late.” The woke era has overstayed its welcome. It’s not edgy or brave to be woke anymore—it’s just kind of gross and tiresome.

Woke Simply Doesn't Work

The talking points sound great in theory—promising equality, inclusion, and justice—but in practice, they leave behind a trail of broken communities, skyrocketing crime, and an entire generation struggling with anxiety and depression.

The truth is, woke ideas aren’t just impractical; they’re corrosive. They cultivate a mindset where victimhood is celebrated, everyone is constantly on edge looking for something to be offended by, and personal responsibility is thrown out the window. The result? People end up more resentful, anxious, and disconnected from reality.

When you’re told that the world is an irredeemably unjust place, and that every aspect of your life is somehow the fault of systemic oppression, how can you not end up feeling defeated? This ideology doesn’t empower people; it keeps them stuck in a cycle of outrage, envy, and bitterness. Instead of focusing on personal growth or community building, it encourages perpetual grievance and division.

Moreover, the obsession with tearing down traditional values—like hard work, beauty, resilience, and even family—leads to a culture that glorifies what is perverse, unhealthy, and ugly. It’s no wonder people feel lost and depressed when they’re bombarded with messages that celebrate dysfunction and reject what’s truly uplifting or meaningful.

In short, woke policies don’t solve problems; they create new ones. And woke ideas don’t lead to fulfillment; they leave people feeling uglier, angrier, and emptier.

Goodbye And Good Riddance

In short, the woke era went too far, leaned too hard into its own extremism, and in doing so, signed its own death warrant. Now, as the pendulum swings back, Americans are ready to reclaim sanity, beauty, and a little common sense.

It’s time for genuine conversations, real connections, and the return of reason. We’re leaving behind the era of performative outrage and moving toward a future where people are free to speak their minds, pursue their dreams, and live without fear of cancellation.

America's post-woke Golden Age has begun.