Matt Walsh’s New Film “Am I Racist?” Allows The DEI Industry To Expose Itself For The Hoax It Is

Am I Racist? is comical (with a satirical spin) and informative, giving the floor to those with strong opposing views. It challenges the narrative of DEI – diversity, equity, and inclusion – which has wormed its way into every aspect of society.

Matt Walsh, a conservative commentator for The Daily Wire, is the main character and one of the producers of the film. This is his second film, following What Is A Woman? (2022), a documentary that explored the definition of womanhood according to modern-day culture, brought to light the shady past of the concept of gender, and showed the inconsistencies of the transgender movement infiltrating our society. 

Similar to What Is A Woman?, Walsh travels the country doing interviews and having conversations that teach us what is happening within the DEI movement. Except Am I Racist? provides a comical twist – Walsh goes undercover as a liberal who is on a journey to learn about his internal racism and how to address it. He wears a man-bun wig, a tightly fitted suit jacket, and high-water trousers. This film is unique from his other projects because it simultaneously gives viewers valuable insight into what is truly taking place within the DEI industry while also providing genuine laughter and entertainment. Furthermore, it truly lets the other side speak for itself. Walsh doesn’t debate the people in the film – he simply lets his curiosity take over and allows the “experts” to expose themselves. 

There were several parts of the film that stood out to me as a viewer. Firstly, it was absolutely shocking to see the profit being made by these so-called DEI “experts,” many of whom were white people. Because the film is a series of DEI seminars, meetings, and interviews that Walsh attends, he and his team had to fork up a pretty penny to make this film happen. 

Without spoiling the film, it's interesting to note the rates charged by different guests. In a small focus group that Walsh attends, he points out that this particular group gathers for a generous fee of $30,000. And what are you getting for this large sum of money? A small group of less than 10 people, listening to a woman of color teach her class about how she feels scared when she’s in a room full of white people. Even more jarring, one interviewee who was featured in the film, a black woman who felt victimized by a costume character that didn’t wave to her black child, required a hefty fee of $50,000 to sit down for a short interview. White Fragility author Robin DiAngelo must’ve felt robbed after discovering this, as her fee was “only” $15,000 to be interviewed by Walsh. 

Well, DiAngelo charged $15k, but technically, she only ended up making $14,970 because Walsh decided to spice up the interview by convincing her to pay $30 in reparations to his black producer. You simply can’t make this stuff up! 

In the aftermath of the film’s release, many of the guests deactivated their Twitter accounts after realizing the true premise of the film. They could argue that they were deceived, but Walsh and his team didn’t do anything to skew their DEI seminars and interviews. He literally joined in and asked questions, and now he is showing viewers his experience. There were no debates, so much so that the DEI activists in the film didn't even know he had an opposing belief to what they were sharing. Ultimately, they are embarrassed that they have been exposed. The entire DEI industry has been exposed, and these activists are profiting off the white guilt of those who take the bait. 

Along with taking seminars and holding interviews, Walsh took DEI to the streets to see what the general consensus was about these beliefs. During his time in a more rural area, Walsh speaks with a biker gang at a local restaurant. He also speaks to a black immigrant who has been living in the United States about his experience with racism. Both groups of people were confused by the ideas of forced diversity, white guilt, and internal, systemic racism. Their basic response was, “What does it matter, the color of your skin?” And, according to the black man who moved here from another country, the United States has so much freedom, is so welcoming, and has more opportunities than anywhere in the world. He thought the concept of systemic racism was total nonsense. 

What Am I Racist? taught me is that when mainstream media and large corporations push a certain agenda onto their consumers, people generally go with it. With enough propaganda, most people will believe anything they are told. Our country experienced this during the pandemic, the BLM riots, and with the LGBTQ movement. Walsh has made the point on his podcast that first, we are asked to tolerate something, then to accept it as truth, then we are told to celebrate it, and eventually, we’re made to participate in it. Universities, large corporations, and even smaller ones are now requiring DEI training for their employees and hiring candidates based on skin color before prioritizing qualifications. Diversity is a good thing, but forced diversity is inching its way back to racism. 

Closing Thoughts

As individuals, we have to seek truth and establish our fundamental beliefs, otherwise we easily fall prey to whatever agenda is being pushed on us. We can’t identify a hoax if we have no basis for our morals. I would encourage anyone, despite their political views, to go see this film. You will definitely laugh, and by the end of it, you will have more knowledge about the agenda of the DEI industry. While it is likely that mostly Daily Wire supporters will go see it, I believe it's creative enough to gain a more, dare I say, diverse audience.