Culture

The 10 Most Popular Celebrity Weddings Ever, According To Social Media Data

From the Biebers to the quietly luxurious celebration of Sofia Richie, these are the most popular celebrity weddings that have been searched, shared, and liked endlessly on the internet.

By Gina Florio9 min read
kourt wed
Instagram/@kourtneykardash

Celebrity weddings have always captured the collective imagination of the public. The opulence, glamour, and sheer spectacle of two well-known personalities committing to each other not only makes for aspirational viewing but also provides fans with a personal and intimate look into the lives of their favorite stars.

Several reasons account for the mass fascination with celebrity nuptials. For starters, these weddings often mirror fairytale narratives. When celebrities, often seen as modern-day royalty, tie the knot, it's akin to witnessing a real-life Cinderella story. Additionally, the fashion and decor choices made for these weddings often set trends for the season, with fans eagerly waiting to see the bride's dress, the groom's attire, the venue, and the guest list. Moreover, in an era dominated by social media, celebrity weddings offer plentiful content ripe for sharing, discussing, and even emulating. Every picture, video, or tidbit gets dissected, shared, and trended, making it a cultural phenomenon.

While earlier, fans would eagerly wait for glossy magazine spreads or TV specials to get a glimpse into these exclusive events, the rise of Instagram and other social media platforms has made real-time viewing possible. Celebrities, or their guests, often share snippets from the ceremonies, which go viral in minutes. The social media livestream feature has allowed fans to be virtual attendees, blurring the lines between the event and its global audience. This direct access feeds the contemporary fan's desire for immediacy and authenticity.

When you think of some of the most popular celebrity weddings that have taken place in the last decade, you might think of Prince Harry and Meghan Markle or Kim Kardashian and Kanye West. But according to Joor, there is plenty of data out there to provide a definitive ranking of the most popular weddings in social media history, using a popularity score that is determined with 10 being the highest number. You might be surprised at who made the cut.

10. Barbara Palvin and Dylan Sprouse

Popularity Score: 3.33

Barbara Palvin and actor Dylan Sprouse were officially wed on her family's property, Harlekin Birtok, in Hungary on July 15. The couple plans to host another grand celebration in California this fall. Their love story began six years ago with a memorable exchange at an event, leading to an Instagram connection and, eventually, a romantic relationship. By January 2019, they moved in together in New York. Their engagement took place in California during a camping trip.

Barbara chose a timeless custom strapless design by Vivienne Westwood for the main ceremony. Her wedding day jewelry was from Tiffany & Co., featuring a '90s-inspired choker. For dancing, she donned a short dress by Philosophy di Lorenzo Serafini. Staying true to Hungarian tradition, she wore a red dress by Mero post-midnight. Jimmy Choo custom-designed her shoes, with inscriptions of “D Heart B” and the wedding date. The bridesmaids wore pastel dresses, allowing for individual expression, while the men were dressed in classic black suits. Dylan opted for a traditional Canali tuxedo.

Their vows were exchanged in Albertirsa church, the same place where Barbara’s parents wed 34 years prior. A subsequent civil ceremony was held on a small island within a reserve on the Palvin property. The reception involved their first dance, delicious food, live music, traditional Hungarian tunes, and wedding games.

Originally known for his role in The Suite Life of Zack and Cody, Sprouse has long been a Disney darling. His fans were excited to watch his wedding unfold, and the ceremony generated 1,200,000 views on TikTok, 3,798 Pinterest pins, and 60 searches.

9. Britney Spears and Sam Asghari

Popularity Score: 3.57

Sadly, it was just announced that Britney Spears and Sam Asghari are getting a divorce, but their wedding was still one of the most popular celebrity nuptials of all time. They tied the knot on June 9, 2022, in a private ceremony at their Thousand Oaks home in LA. They first connected in 2016 during the filming of Spears' “Slumber Party” music video. After making their relationship official on Instagram in 2017, the couple frequently shared their joint workout sessions. As the #FreeBritney movement picked up, Asghari vocally supported it. In September 2021, Asghari proposed with a 4-carat diamond ring bearing the engraving “Lioness.” In 2022, the couple shared joyous pregnancy news, but tragically announced a miscarriage a month later.

For their wedding, the duo collaborated with event producer Jeffrey Best. Spears described her vision for the celebration to Vogue, wanting a mix of "warm and feminine colors." Spears stunned in a custom Versace dress, while Asghari wore a Versace tux. Charlotte and Sofia Tilbury designed Britney’s natural makeup look, emphasizing her iconic brown eyes. Jeweler Stephanie Gottlieb provided the bride's lavish 62-carat jewelry, which included diamond earrings, a necklace, and a bracelet. The same jeweler designed the couple’s wedding bands.

Their home was adorned with pink and white roses, and a white horse-drawn carriage added a touch of enchantment. Notable guests included Madonna, Selena Gomez, Paris Hilton, Drew Barrymore, and Donatella Versace, among others. Spears donned three additional Versace outfits during the reception, and there was a vanilla strawberry cake from Citrus Blossom Bakery. The highlight was when Britney, Selena, and Madonna danced to “Toxic” and later, Paris joined Britney to sing “Stars Are Blind.” The evening concluded with the couple leaving in a Rolls Royce amidst a sparkling send-off.

Everyone knows that Britney Spears fans are some of the most loyal fans out there, so they rallied to catch snippets of her special day. The wedding got 354,755 views on TikTok, 2,044 Pinterest pins, and 36,250 searches.

8. Simone Biles and Jonathan Owens

Popularity Score: 3.57

On May 6, celebrated gymnast Simone Biles and NFL safety Jonathan Owens exchanged vows in Cabo, Mexico, before 144 attendees. They met on the dating app Raya in 2020, and after deepening their bond on a family trip to Texas, Owens proposed at Brenner’s Steakhouse in Houston on Valentine’s Day two years later. While they legally wed in a civil ceremony in Houston, they celebrated their union in a grander fashion in Cabo.

Biles wore a Galia Lahav gown that differed from her initial vision. Despite initial reservations about the ballgown's fit for her petite frame, she fell in love with the design, especially the leg slit. The bridesmaids wore champagne-colored dresses from Revelry, while groomsmen donned custom suits by Adam Ross. Biles described the ceremony as "beautiful and dreamy.” The couple's goal was a light-hearted ceremony, focusing on each other amidst the celebratory atmosphere. After their vows, they enjoyed the serendipity of whales breaching the water, brief rain for good luck, and a full moon.

Post-ceremony, they posed for photos and moved to the reception, where they cut into a red velvet cake from Nobu and a groom's ice cream cake from Dairy Queen. Omar from Alex DJ Cabo Events curated the entertainment, using a playlist suggested by Owens. The night concluded with an after-party at Ardea Steakhouse, filled with dancing and late-night snacks. Reflecting on the festivities, Biles expressed a desire to relive the night, rating it a "12 out of 10."

As one of the most beloved athletes in the U.S., it's no surprise that so many fans followed her fairytale love story. The wedding received 14,904,524 views on TikTok, 1,804 Pinterest pins, and 14,500 searches.

7. Jennifer Lopez and Ben Affleck

Popularity Score: 5.00

Jennifer Lopez and Ben Affleck tied the knot in a Las Vegas wedding on July 16, 2022, marking the culmination of a romance that began two decades earlier. Contrary to the impulsive Vegas weddings, theirs was deliberate, recalling their previous engagement in the early 2000s, which Lopez mentioned on Jimmy Kimmel Live! Initially, the couple planned a grand wedding at Affleck's Georgia estate but, overwhelmed by the logistics and paparazzi, they opted for a spontaneous Las Vegas ceremony, with two of their children as witnesses.

Lopez shared her joy in her On The JLo newsletter, describing the ceremony as the "best night of our lives." Their romance, which began in 2002, experienced heartbreak with their 2004 split. Lopez described it as the "biggest heartbreak of my life." However, they rekindled their love in 2021, leading Affleck to propose in Vegas.

The Vegas ceremony was casual. Affleck wore a white jacket, while Lopez wore an Alexandra McQueen dress she'd saved. They exchanged vows in the Little White Wedding chapel, accompanied by the traditional bridal chorus played via Bluetooth.

But the Vegas nuptials were just Act One. The couple hosted a grander celebration at Affleck's 83-acre estate, planned by Colin Cowie. On August 20, accompanied by their children, Lopez and Affleck exchanged vows, with Lopez surprising Affleck by having songwriter Marc Cohn perform "True Companion." The celebration ended with fireworks, symbolizing the couple's enduring and rekindled love. Lopez's email newsletter reflected on their journey, sharing photos and expressing gratitude for the challenges that made their union all the more special.

Because this is Lopez and Affleck's second round of romance, people were on the edge of their seats to see how their wedding nuptials would go. They were engaged in the early 2000s, but it didn't end with a marriage. Their wedding got 471,300 views on TikTok, 4,139 Pinterest pins, and 32,000 searches.

6. Sarah Hyland and Wells Adams

Popularity Score: 5.24

Sarah Hyland and Wells Adams met on social media, and their romance began with a dance at a pre-Emmys party in September 2017. Their engagement took place during a vacation in Fiji in July 2019, where Wells cleverly disguised his proposal by pretending to use his drone for a photograph. When the couple started wedding preparations in September 2019, they hadn't anticipated that their plans would be interrupted by the global lockdown.

The wedding celebrations in August 2022 commenced with a rehearsal dinner at Sunstone Vineyards' wine caves in Santa Ynez, California. An intimate event, it included heartfelt speeches; one particularly moving speech came from Sarah's younger brother, who had donated a kidney to her in 2017. For the wedding, Sarah donned a Vera Wang dress, in line with her love for corsets and Old World romance, complemented with a cathedral-length veil. A second Vera Wang dress, a form-fitting embroidered lace gown, was also selected for the reception.

Ensuring the wedding had a personal touch, close friend Jesse Tyler Ferguson officiated the ceremony, incorporating a handfasting ritual to acknowledge Sarah's heritage. As the couple exchanged vows to the tune of Bright Eyes's "First Day of My Life," emotions ran high. Guests were treated to a lively reception, marked by continuous dancing and celebration. As the night progressed, Sarah made two more dress changes, switching to a Galia Lahav gown, and then a short, beaded Georges Hobeika Couture dress for the after-party.

The wedding was viewed 6,822,312 times on TikTok, and it generated 2,959 Pinterest pins and 16,580 searches.

5. Nick Jonas and Priyanka Chopra

Popularity Score: 5.95

Priyanka Chopra and Nick Jonas' wedding, held in December 2018, was a splendid fusion of cultures, embodying the rich traditions of both the bride's Indian heritage and the groom's American background. Chopra, an accomplished Bollywood actress and former Miss World, and Jonas, one of the Jonas Brothers, celebrated their union in a series of grand events that took place over several days.

The festivities unfolded in the majestic Umaid Bhawan Palace in Jodhpur, Rajasthan. This historic venue, one of the world's largest private residences, became the backdrop for an enchanting celebration attended by family, friends, and several celebrities from around the world.

The wedding itself was a two-part ceremony. First, a Christian wedding officiated by Nick's father, Paul Kevin Jonas Sr., saw the bride walking down the aisle in a custom-made Ralph Lauren gown. The dress, which took 1,826 hours to complete, was accompanied by a 75-foot-long veil, epitomizing the grandeur of the event. Nick and the rest of the Jonas family also wore Ralph Lauren, symbolizing the couple's first public appearance together at the 2017 Met Gala, where they both wore the designer's creations.

The next day, the couple honored Priyanka's roots with a traditional Hindu ceremony. Priyanka was resplendent in a deep red Sabyasachi lehenga, intricately embroidered and detailed. Nick, on the other hand, donned a regal sherwani and turban, embracing the customs and attire of his bride's homeland. Integral to Indian weddings, pre-nuptial ceremonies like the Sangeet, Mehendi, and Haldi also took place. The Sangeet, a night of song and dance, was particularly notable, evolving into a friendly competition between the two families as they performed elaborate musical numbers.

Altogether, the wedding got 1,911,443 views on TikTok, 4,202 Pinterest pins, and 26,600 searches.

4. Sofia Richie and Elliot Grainge

Popularity Score: 6.19

Model Sofia Richie, daughter of legendary singer Lionel Richie, recently wed Elliot Grainge, a music executive and son of Lucian Grainge, CEO of Universal Music Group. The families have a long-standing association, and the couple met in 2021 through mutual friends. Prior to her wedding, Richie became a TikTok sensation with her GRWM videos, garnering millions of views. Many are calling their lavish nuptials the "royal wedding" of the year.

For the wedding events, Sofia sported three custom-made Chanel dresses. The rehearsal dinner saw her in a recreated gown from Chanel's 1997 couture fall show, hand-beaded and epitomizing the elegance synonymous with Karl Lagerfeld. Her sister, Nicole Richie, created a diamond earring set for the occasion, making it even more special for Sofia.

Sofia's wedding dress, a vision from Chanel, was a lace-embroidered halter gown with meticulous beading and a heart emblem symbolizing her love for Elliot. The dress also featured embroidered initials of the couple. Completing the look was a unique Chanel veil, adorned with shimmering resin water droplets. She wanted her makeup, by renowned artist Pati Dubroff, to be timeless. For the post-wedding party, Sofia chose a Chanel outfit inspired by Claudia Schiffer's iconic '90s corset dress.

The grand celebration took place at the historic Hotel Du Cap Eden-Roc in Antibes, France, a luxury location dating back to 1870. The couple booked the entire property, with an estimated cost of $1.5 million. The venue offered guests various lavish amenities and experiences. Attending the event were a host of celebrities, including Paris Hilton, Cameron Diaz, and many others, cementing the wedding's status as one of the most iconic celebrity events of the decade.

The wedding only took place a few months ago, but it already has 551,527,600 views on TikTok and 2,781 Pinterest pins. It also has generated 27,000 searches.

3. Brooklyn Beckham and Nicola Peltz Beckham

Popularity Score: 7.62

Brooklyn Beckham and Nicola Peltz married on April 9, 2022, in an early-evening Jewish ceremony at Nicola's father, Nelson Peltz's, $103 million Palm Beach, Florida estate. The extravagant event, estimated to cost around $4 million, saw the bride donning a custom Valentino dress. The entire wedding planning process involved discussions with Valentino's creative director Pierpaolo Piccioli, and multiple trips and fittings. The groom, Brooklyn, wore a Dior suit with special details added in honor of the occasion.

The wedding came after the couple publicized their relationship in 2020, and the ceremony had 500 guests, including celebrities like Spice Girls' Mel C, Eva Longoria, and tennis stars Serena and Venus Williams. Peltz and aspiring chef Beckham first met at Coachella four years prior to their wedding. The bride was escorted down the aisle by her father, and the couple's first dance was to Elvis Presley's "Only Fools Rush In."

The wedding venue, Nelson Peltz's estate in Palm Beach, boasts 27 bedrooms. Nicola's wedding dress, with its personal message from her mother and lace-embellished veil, was the result of a year's worth of discussions and fittings. Peltz's bridal beauty look was 1990s-inspired with effortless waves, while her makeup was natural with a few standout details.

Joor found that their wedding had 19,273,900 views on TikTok, 3,918 Pinterest pins, and 52,100 searches.

2. Travis Barker and Kourtney Kardashian

Popularity Score: 8.10

Kourtney Kardashian and Travis Barker have been a high-profile couple for the last couple of years and recently announced that they're expecting a child together. Their legal marriage took place quietly at a Santa Barbara courthouse on May 15, 2022, after nine months of dating. This was their second ceremony after a whimsical, though unofficial, wedding in Las Vegas post the 2022 Grammy Awards, complete with an Elvis impersonator.

But the couple tied the knot for the third time, this time in the picturesque setting of Portofino, Italy. The lavish ceremony took place at L’Olivetta, a villa owned by luxury fashion house Dolce & Gabbana, on May 22, 2022. Close friends and family witnessed the couple exchange vows on a resplendent altar adorned with red roses and white candles.

The bride, founder of Poosh, donned a custom Dolce & Gabbana corseted mini dress, enhanced with lace detailing. Her ensemble was complemented by tulle gloves, lace heels, and an exquisite cathedral-length veil, embroidered with the Virgin Mary and the words “family loyalty respect” – a tribute to Barker's tattoo. Sparking controversy amongst Catholics who venerate the Mother Mary, this dramatic veil also showcased lace flowers symbolizing Portofino's gardens. Barker, the renowned Blink-182 drummer, looked dashing in a black double-breasted suit by Dolce & Gabanna. Their joint Instagram announcement captured the essence of the event with the caption: “Happily ever after.”

The post-wedding festivities unfolded at Castello Brown, a 16th-century castle. Legendary vocalist Andrea Bocelli serenaded the attendees with “I Found My Love in Portofino” and later, in collaboration with his son Matteo, covered Elvis Presley’s “Can’t Help Falling in Love” for the couple's first dance. The lavish menu included cannolis and pasta, as revealed by Kylie Jenner's social media.

The wedding garnered 17,000,000 views on TikTok, 4,150 Pinterest pins, and 64,640 searches. According to Joor, Kardashian's six-carat wedding ring also generates an average of 1,600 searches each month.

1. Justin Bieber and Hailey Baldwin

Popularity Score: 8.57

Justin Bieber has long been one of the most recognized faces in the world, first getting discovered on YouTube because of his vocal talents. But as he grew to fame, he also became widely known for his on-again-off-again relationship with Selena Gomez. Many fans were devastated to learn that they finally broke up, and that shortly after their split, he was on track to marry Hailey. Regardless of the backlash, they got engaged and ended up having the most popular celebrity wedding in social media history.

The couple celebrated their union in a wedding that captivated fans and media alike. The two young stars, already in the spotlight for their careers and high-profile relationships, made headlines when they initially tied the knot in a private civil ceremony in New York in September 2018. However, it was their formal wedding celebration, held a year later in 2019, that drew widespread attention. The grand event took place at the Montage Palmetto Bluff in South Carolina. The picturesque luxury resort was the perfect backdrop for a fairy-tale wedding, and the couple left no stone unturned to ensure it was a memorable affair.

Dressed in a custom off-white gown by Virgil Abloh, Hailey looked every bit the radiant bride, while Justin was dapper in a classic tuxedo. The guest list comprised a mix of close family, friends, and a slew of celebrities. The celebrations included rehearsal dinners, a glamorous wedding ceremony, and an after-party that had everyone dancing the night away.

According to Joor, their wedding has received 26,171,100 views on TikTok, 4,788 Pinterest pins, and 41,050 searches. Even though the celebration was in 2019, Hailey's wedding gown still reaches 26,000 searches per month globally ("Hailey Bieber wedding dress"), which makes up more than two thirds of the wedding's total searches.

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